Milford-based group the Network of Executive Women will present a talk on Feb. 1 by marketing expert Jocelyn Murray.
Murray, owner of Marketing and Event Resources, LLC, will discuss how to increase brand recognition and make deeper customer connections using email marketing.
The event will take place virtually over Zoom at noon. Virtual meetings are $5 for members and $10 for guests. NEW welcomes professional women to attend two events as guests before applying for membership.
Murray’s talk will cover why email marketing must be a part of a marketing strategy; the five key elements of a successful email; how to create valuable email content; and how to grow an email list.
Murray’s experience spans 25 years in marketing as a consultant and owner of a boutique marketing agency that helps businesses and nonprofit organizations increase their visibility, generate leads and grow.
Participants must register by noon on Sunday, Jan. 30 to attend the meeting.
To register for all meetings and for more information, visit networkofexecutivewomen.org/new-lunch-registration.