Clearly Conveying Our Message

By Kathy Converse Charbonneau
Orange Chamber of Commerce

Kathy Converse Charbonneau

“What you are will show in what you do.” – Thomas Edison

I was recently talking to someone who is involved and in touch with what goes on in the community. I took it to heart when he said, “A few residents told me that they are not exactly sure what the chamber does or why it is raising funds through its Bicentennial Bricks program.”

What he said struck me and served as an important reminder. Organizations often believe their message is getting through because they are so familiar with it, yet this cannot be taken for granted. People should never have to wonder about the chamber’s mission, goals and initiatives.

When a chamber shows what it truly brings to the community and communicates it clearly and concisely, that chamber becomes a vital resource. This column is a step toward increasing understanding of the Orange Chamber of Commerce’s role. The infographic below is a visual representation of how the chamber is striving to connect businesses, organizations and residents to strengthen the fabric of our community.

In the months ahead I will write about the four areas of focus illustrated by the infographic and explain the programs and resources we are developing to support each area. The Bicentennial Bricks program will create a beautiful installation of commemorative bricks around the gazebo at High Plains Community Center for everyone’s enjoyment while also raising funds to support the chamber’s work.

Please like and follow the chamber on Facebook for the latest updates. I also invite you to contact me at director@orangectchamber.com if you want to learn more about the chamber.

Kathy Converse Charbonneau is the executive director of the Orange Chamber of Commerce.

, ,